Wednesday, March 23, 2011

IPOD

  1. Put all your layers into one folder and call it "iPod".
  2. Make two duplicates of that folder [drop shadow & shadow].
  3. Merge the layers.
  4. Transform it and flip vertically.
  5. Put a mask on your reflection.
  6. Use gradient tool or paint brush to create a reflection.
  7. Take shadow and ctrl+click on your layer icon.
  8. Edit > Fill with black
  9. Deselect and crush the shadow.
  10. Filter > Blur > Gaussian Blur

Tuesday, March 8, 2011

Tools of Composition

Hierarchy - Relative importance of elements (most important to least important)
Focal Point - The strongest, most compelling element in a design
Eye Path - Guide the viewer's eye through the image
Proportion - Size of elements in relative to one another
Visual Weight - Equals size + value (the lightness or darkness of a colour)
Type As A Virtual Element - Blocks of type as having shape and weight like photos and illustrations
Alignment (Grid) - Sense of visual order and rhythm. Set of guidelines for the user to align and repeat elements within space.

* Design with intention!
- use these tools to guide the viewer's eye